![]() ![]() These include financial services, retail, automotive, travel and healthcare. Keywords in industries that spend more online advertising dollars typically have a higher value. There are two variables that determine the strength of the keyword(s) in a domain name: industry relevance and search volume. Short, one-word domain names are always in demand and typically command significant value, which is highly dependent on the industry and search volume of the term. Also, a four- or five-letter, pronounceable domain name will have value due to the brandable potential of the name. Two- and three-character domain names are scarce due to the limited number of combinations available, and typically have a higher value than longer domain names. Easier to use for sharing content - a must for businesses that rely on social media to drive traffic.This is important to remember as mobile traffic now accounts for the majority of all internet traffic worldwide. Far easier to type into a mobile browser.Generally easier to remember and recall - an especially important thing to consider if you’re buying a name for your business website.Related: 10 tips for choosing the perfect domain name 1. ![]() Knowing how your domain name ranks in each of these four areas will help you to understand its market value. You’ll want to consider these four factors when looking at which domains to invest in: Just as a real estate investor considers various factors in order to determine the value of land, a domainer needs to consider multiple aspects of a domain prior to investing.īack to top How to choose domains to invest in ![]() A real estate investor hopes to buy a piece of land (i.e., domain name) in order to resell it for a profit or to construct a building (i.e., website) on it to sell products and services. Remember how we used the term “internet real estate market” earlier? That’s the simplest way to think of domaining. The demand for domain names continues to grow as more internet users bring their businesses, apps, portfolios and ideas online. However, there are other methods of monetization during the time you are actively renewing a domain name.Ī renewed and active domain name may be “parked” on a landing page with relevant advertising or built into a website selling products and services for a profit. A profit is most often realized by selling or leasing a domain for more than you purchased it for. Related: Tried-and-true tips for buying and selling domain names for profit What is domaining and how can it make you money?ĭomaining is generally defined as investing in domain names with the intention of making a profit. Use our step-by-step guide to position yourself for success in the exciting world of domaining. We’ll cover all the basics, including making money with domains and important factors to consider before domain investing.
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